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News

  • giveme10

    Happy Shopping is now on. You can get 10% discount on all Swans products.

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  • X’MASGIFT18

    Greetings Seasons coupon is now available. You can get special $12 coupon purchase above $80.00. Christmas gifts for family and friends. Click the coupon to find the coupon code: holiday2018.

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  • Swans SR-72MIT LENS TECHNOLOGY

    MIT Lens is a New Technology where the mirror coated lens is sandwiched between two polycarbonate layers. This keeps the mirror coating protected and prevents scratching or damage to the mirror without impairing performance or vision. Regular mirror coating is on the surface of the lens. In this case, any external impacts may scratch or […]

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  • Happy Holiday!

    Holiday coupon is now available. You can get special 10% discount for SWANS products. Click the coupon to find the coupon code: holiday2018.

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  • Happy Chinese New Year!

    Enjoy your shopping at our WEB with special discount.  

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  • LIMITED MODEL is now on sale

    2017 limited model is now on sale. You can find limited model of Sunglasses and Swimming goggles. Only available few pieces per each color and will not refill our stock. If you want to use something different from others, try to get limited edition at our official web or at our office.

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  • Airless Leaf limited

    Airless Leaf series Now we are pleased to inform you that we are going to start special campaign for sunglasses. This time, we would like to offer you special discount for Airless Leaf model. Lightest model in our lineups!   

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  • Swans Press Release on Premium Anti Fog System

    We are pleased to announce that we had a press conference on December 19th 2013 at our Tokyo office. “PREMIUM ANTI-FOG”, a newly developed anti-fog process system “PREMIUM ANTI-FOG” has been developed by a new anti-fog process technique through over a year testing and brought out “triple absorbing ability of water vapor” (our own comparison […]

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